Do you know the full name of ANZ Bank? It is the acronym of Australia and New Zealand Banking Group Limited. Coming into its official website at www.anz.com and you can have a complete impression of this banking company from every aspect.
Firstly accessing to its official website, you can see that the homepage is really fulfilled with all the informative elements including the quick links and abstracts of the most latest updates, main sections of the whole website, etc. Although there are definitely so many sections that you can see in the homepage, the visitors would still be very clear of which section they would prefer to pay a visit to, as they are so clearly marked and assorted.
Generally, there are three main sections that have designed for different group of customers. The first one is the homepage as we can all see for personal customers. And the following two are separated for customers of small business and corporate. And there is another special main section. That is the About Us section. This section is quite different from other simple About Us section as we can find in other common websites. In the official website of ANZ Bank, only the About Us section could be divided out as a complete website with many branch sections of different concentrations and contents. There are four branch sections under About Us including Our company, Investor Center, Career, and Corporate Responsibility. All the information that are closely related to the ANZ Banking group’s nature could be checked here.
And then, in addition to the nature of this bank, we may need to get in deeper in the company’s business. So the other three sections would be of great use. In the Personal, which is also playing the role as the homepage, we can see there is a fine designed slideshow telling all the visitors the main online business that the personal customers could enjoy here including the investment, insurance, home loans, etc. If you want to know these businesses and services better, there are specialized sections for each. And then, comes to the next main sections for small business. There are branch sections including the business life stages, products and services, my industry, tools, form and guides, etc. The tools, forms and guides sometimes are really practical. You won’t need to search in the vast internet world for such resources. For the corporate, branch sections are functional and informative all the same.
In a word, you would find nowhere else better than the official website to know the ANZ better and take good use of its online service system.